About ChicGenes

Style isn’t taught. It’s inherited.

ChicGenes was created from the belief that confidence is not something you chase.
It’s something you grow up around.

Passed down in quiet moments. Learned by watching. Carried forward without needing explanation.

This brand is a reflection of that kind of confidence. The kind that doesn’t announce itself. The kind that feels familiar the moment you encounter it.

What We Make

ChicGenes creates thoughtfully designed apparel, home pieces, and digital art rooted in intention, legacy, and quiet power.

Every piece is designed to feel timeless, not trendy. Calm, not loud. Strong, without spectacle.

These are items meant to live with you. To be worn often. To sit comfortably in your space. To remind you of who you already are.

Why It Exists

ChicGenes was built by a mother and daughter who believe style is more than what you wear. It’s how you move. How you show up. How you carry yourself through the world.

This brand honors the women who shaped us and the confidence they passed down without ever calling it that.

Our Philosophy

We believe in:

Quiet strength

Thoughtful design

Pieces with presence, not noise

Confidence that doesn’t need permission

Nothing here is rushed. Nothing is accidental.

Welcome In

ChicGenes isn’t about becoming someone new.
It’s about remembering what’s already yours.